Aides - The safer you play the longer you stay
Author:
Rod Hunt (Rodhunt)
Agency: Goodby Silverstein & Partners
Client: AIDES
Region: United States of America
Category: Social and Environment
Date published:
17:48 - 24/07/2011
Images: 2
Views: 5148
Rod Hunt worked with San Francisco based advertising agency Goodby, Silverstein & Partners illustrating their new advertising campaign "Welcome to the World of Sex" for AIDES, the first French HIV/AIDS prevention non-profit organization. Their latest campaign aims to promote safe sex, awareness and behavioural changes through innovative and provocative imagery. Rod's Sex Theme Park map has the tagline “The safer you play, the longer you stay” & takes a humorous & revealing approach to the world of human sexuality & safe sex.
Clio Awards 2011 - Winner Silver Award- Print - Public Service
